Toni Robin is a proven San Diego commodity! She has created
and implemented imaginative strategic marketing, public relations and
communications plans for numerous arts organizations, destinations
and events over her 20 year career. Her creativity and productivity have
contributed to the increased visibility and success of the programs she
promotes. Her extensive media and community contacts, combined with
unparalleled ingenuity, professionalism, passion and responsibility,
enhance her ability to deliver high quality work and consistent results.
Named one of San Diego’s 50 People to Watch, Toni is someone who
makes things happen in San Diego.
Art of Elan
California Alliance for Arts Education/ARTS NOW
City of San Diego Commission for Arts and Culture
CSU San Marcos School of Art/Center Artes
Culture Shock Dance Center
Jacobs Center for Neighborhood Innovation
Jean Isaacs San Diego Dance Theater
LEAD San Diego
New Americans Museum
NTC Foundation/ARTS DISTRICT Liberty Station
Oasis Architecture and Design
San Diego Human Dignity Foundation
San Diego Coastkeeper
San Diego Performing Arts League
San Diego Theatres
The New Children's Museum
Jewish Federation of San Diego
Visions Art Quilt Gallery
what clients are saying
Watching Toni work was an education in the best practices of
marketing. We are delighted with the results.The phone is ringing
hot and heavy today.
Deborah Salzer, Playwrights Project
Toni is one of the most talented communications professionals I know –
she’s smart, fast, a great writer and editor with a sharp eye for branding.
She knows instinctively what’s news, how to package it and, most
importantly, how to work with the media to get coverage
Cathy Sang, Mingei Museum
Toni was at the forefront of the establishment of the cultural tourism
initiative for San Diego and understood the value of promoting arts
and culture as a driver for economic vitality. She was a valued
participant during the inception of San Diego’s arts tourism marketing
efforts and San Diego Art + Sol. Her energy, enthusiasm, creativity and
collaborative nature have been welcome and appreciated
Executive Director, City of San Diego
Commission for Arts and Culture
TR understands PR. She knows the San Diego market, keeps up with
media contacts, makes “human contact’ in the best tradition of the finest
public relations professionals. I have worked alongside Toni for over
10 years on numerous high profile and groundbreaking awareness
campaigns, branding initiatives, major community events, fundraisers,
and special projects.Throughout this time, she has strategized and
executed to great success.
Alan Ziter, Executive Director, NTC Foundation
When it comes to marketing ideas, insight and ingenuity, nobody does
it like Toni. Her knowledge and understanding of the arts community
are especially acute. She excels in media relations and creativity –
as she’s proved so effectively and professionally in her innovative
work over the years. To borrow from Cole Porter, She’s the Top.
Pat Launer, Theatre Critic, KPBS Radio
Toni is the epitome of professionalism! Always charming and
accommodating, Toni "gets" PR in this media-frenzied world.
From the pitch to the production....it's a Toni-award winner every time.
Kimberly King, NBC 7/39, "Streetside San Diego"